Selected work

Projects I've designed, built, and shipped.

Six projects here, with more in progress. Each one lays out the problem I was solving, the role I played, and the outcome that mattered. Click through to the full case study when something stands out.

6
Shipped case studies
6
Industries
2022→
Active timeline

Figma — logan hollowell v2
↗ ▢ ✎ T ◯ 💬 logan-hollowell.fig
logan hollowell v2 — rendering frame…
Logan Hollowell: Fine-Jewelry Storefront
⌘ opening logan-hollowell.fig
→ syncing 5 layers
→ exporting frame @2x
100%
✓ ready for dev · 0.85s
✓ handoff complete
⎇ design v2 frame 01 / 07 100% Luxury e-commerce 0.85s

▸ 01 / Luxury e-commerce · 2025–2026

▸ Logan Hollowell: Fine-Jewelry Storefront

▸ A brand of one-of-a-kind, made-to-order pieces on a storefront that sold them like a generic catalog and wasn't built to be used by everyone. The design team reimagined the journey, and my job was to build it real on Shopify, keep it accessible, and not let the platform flatten it back into a grid.

▸ Accessibility Shopify Design System
▸ outcome: Live Accessible Shopify storefront + design system in code
▸ Read the case study →
→ next file AI Require: Requirements Gathering Platform ↘
— portfolio · ai/saas · ai-require
ai-require.tsx
ai-require.tsx — waiting for build to finish
AI Require: Requirements Gathering Platform
$ npm run build --project=ai-require
→ resolving TypeScript dependencies
→ compiling components/ai-require.tsx
→ rendering ai saas ui
100%
✓ built in 2.4s
✓ visual ready
⎇ main build 02 / 07 UTF-8 LF TypeScript React 2.4s

▸ 02 / AI SaaS · 2023–2024

▸ AI Require: Requirements Gathering Platform

▸ V1.8 had the right idea with AI transcription, but everything after the recording stopped was manual. There was no review step, and the requirements ended up scattered across four document silos.

▸ UX Design React AI Integration
▸ outcome: ~50% Faster requirements gathering
▸ Read the case study →
→ next build CloverX a11y: WCAG 2.2 Accessibility Platform ↘
— portfolio · ai/saas · cloverx
cloverx.tsx
cloverx.tsx — waiting for build to finish
CloverX a11y: WCAG 2.2 Accessibility Platform
$ npm run build --project=cloverx
→ resolving TypeScript dependencies
→ compiling components/cloverx.tsx
→ rendering accessibility tooling ui
100%
✓ built in 2.1s
✓ visual ready
⎇ main build 03 / 07 UTF-8 LF TypeScript React 2.1s

▸ 03 / Accessibility tooling · 2025

▸ CloverX a11y: WCAG 2.2 Accessibility Platform

▸ Free accessibility scanners miss what actually fails in production, and paid tools start at $500 a month while still burying the fix 14 clicks deep. Then WCAG 2.2 landed and most tools hadn't caught up.

▸ UX Design Full-stack Accessibility
▸ outcome: 4 tools Free and live in beta: scanner, contrast, checklist, dashboard
▸ Read the case study →
→ next build BrainTech: Teen Tech Education Platform ↘
Figma — brain tech v2
↗ ▢ ✎ T ◯ 💬 brain-tech.fig
brain tech v2 — rendering frame…
BrainTech: Teen Tech Education Platform
⌘ opening brain-tech.fig
→ syncing 5 layers
→ exporting frame @2x
100%
✓ ready for dev · 0.95s
✓ handoff complete
⎇ design v2 frame 04 / 07 100% EdTech 0.95s

▸ 04 / EdTech · 2024

▸ BrainTech: Teen Tech Education Platform

▸ The original product leaned on corporate patterns, muted colors, and adult information density, so teens were quietly checking out. It had been built for the parent paying rather than the kid actually using it.

▸ UX Design Design System
▸ outcome: 18 screens Web + mobile, on one design system built from scratch
▸ Read the case study →
→ next file Bean 2 Ground Coffee: Shopify Redesign ↘
Figma — bean2ground v2
↗ ▢ ✎ T ◯ 💬 bean2ground.fig
bean2ground v2 — rendering frame…
Bean 2 Ground Coffee: Shopify Redesign
⌘ opening bean2ground.fig
→ syncing 5 layers
→ exporting frame @2x
100%
✓ ready for dev · 1.00s
✓ handoff complete
⎇ design v2 frame 05 / 07 100% E-commerce 1.00s

▸ 05 / E-commerce · 2023

▸ Bean 2 Ground Coffee: Shopify Redesign

▸ A premium roaster stuck on a generic Shopify theme. The product pages showed a photo and a price with no story, and nothing about the store gave a first-time visitor a reason to come back.

▸ UX Design Shopify
▸ outcome: +20% Conversion lift after launch
▸ Read the case study →
→ next file ThunderBall Scout: Conquest Customs Rebrand ↘
Figma — thunderball v2
↗ ▢ ✎ T ◯ 💬 thunderball.fig
thunderball v2 — rendering frame…

Rebrand · 6-page site

ThunderBall Scout
Conquest Customs

⌘ opening thunderball.fig
→ syncing 5 layers
→ exporting frame @2x
100%
✓ ready for dev · 1.00s
✓ handoff complete
⎇ design v2 frame 06 / 07 100% Automotive · Rebrand 1.00s

▸ 06 / Automotive · Rebrand · 2022

▸ ThunderBall Scout: Conquest Customs Rebrand

▸ A custom shop with 20 years of equity was launching a new flagship product. The instinct was to retire the old name and lead with the new one, but the survey said the loyalists' trust in Conquest Customs was the most valuable asset the business had.

▸ Rebrand Web Design
▸ outcome: 55 Survey respondents informing the dual-brand IA
▸ Read the case study →
→ next file What's next: currently shipping ↘

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I'm currently open for new work.

Particularly interested in early-stage AI products and SaaS platforms where design and engineering overlap. Full-time, contract, or advisory.